Case study · Healthcare
Paracelsus Recovery grew its search traffic 15x with a web estate run by agents.
Native helped Paracelsus rebuild its web presence as a static, agent-operated system across 2,000+ pages in 7 languages. Organic and AI-search traffic reached 15x its baseline, and agency fees fell to $0.
Organic and AI-search traffic reached 15x its baseline, and the agency fees for SEO, translation and content went to $0.
About Paracelsus Recovery
Paracelsus Recovery provides luxury addiction and mental health treatment in Zurich, serving high-net-worth clients around the world.
The challenge
The brand ran on a WordPress estate maintained by hand. Every change was a manual edit, repeated for each language.
SEO, translation and content production sat with external agencies, each with its own ongoing fee, and brand content moved at the pace of their deliverables.
What we built
How it works
- 01PublishAn editor writes and publishes in WordPress, exactly as before.
- 02TriggerThe publish hits a webhook that starts the GitHub Actions rebuild workflow.
- 03TransformAgents detect the change, split and extract the page, and regenerate its metadata and slug entries.
- 04Translate and validateThe page is translated into the other 6 locales, and the hreflang gate checks every language alternate.
- 05DeployThe static build goes to Vercel, and one publish updates all 3 production domains.
Results
Agents now manage more than 2,000 pages across 7 locales and 3 domains. The team's publishing workflow didn't change: editors still write in WordPress, and agents handle everything after publish.
